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About Me

I'm an award-winning writer, editor, and content leader with 10+ years of experience in B2B marketing and journalism. I'm passionate about informing people and serving audiences with meaningful, engaging content — no matter the topic or medium. 

In a nutshell, I:​

  • lead with empathy, optimism, and clarity

  • enjoy collaborating and problem-solving

  • love style guides and editorial calendars

  • use data to inform decision-making

  • am detail-oriented while thinking big-picture

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© 2025 by Lauren Sigfusson. All Rights Reserved.
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